Extime JCDecaux Airport is a 50/50 joint venture between JCDecaux
(the N°1 Out-of-Home Media company worldwide) and Groupe ADP (world leader in airport operations). Established in July 2023, this partnership was formed as part of the rollout of Extime, Groupe ADP's new premium hospitality brand within restricted airport zones.
Extime JCDecaux Airport offers advertisers high-performance, tailor-made media solutions to create memorable brand experiences at the airports of Paris-Charles de Gaulle, Paris-Orly, and Paris-Le Bourget.
At Paris Airport, all brands are welcome and will find their platform for expression, whether established or emerging, lifestyle or premium, local or international.
Our promise is to transform the visual airport experience into a captivating and interactive journey, benefiting travellers.
With an average exposure time exceeding that of any other media—approximately 2.5 hours—the audience is in an optimal state to engage with brands. This allows brands to tell their most compelling stories creatively throughout the passenger journey.
The diverse solutions offered by Extime JCDecaux Airport combine strength, innovation, and creativity, enabling brands to achieve all their objectives and shine before an audience of over 100 million French and international passengers.
Jean-Charles Decaux, Co-CEO of JCDecaux, stated: "We are proud to launch, alongside Groupe ADP, the Extime JCDecaux Airport brand, aiming to build a new benchmark in the airport media universe. With Extime JCDecaux Airport, we aspire to offer advertisers the most efficient and collaborative media platforms globally and to enhance the visual airport experience for travellers, who are particularly receptive to brand communication in the airport environment and perceive its added value. As airports undergo economic, environmental, and social transformations, we will actively contribute to our partner's responsible commitments, relying on JCDecaux's 2030 CSR roadmap and Climate strategy, as well as the media and technological expertise of our teams."
Augustin de Romanet, former Chairman and CEO of Groupe ADP, remarked: "Hospitality encompasses various facets, and we must excel in each: the fluidity of traveller journeys, a sense of welcome and service, the quality and exclusivity of our commercial offerings. The visual experience that Extime JCDecaux Airport provides to our travellers is ambitious and upholds strong standards in sustainability and innovation. Extime JCDecaux Airport embodies the advertising component of the broader ambition carried by our Extime brand."
Our offerings are divided into four key categories to maximise the impact of your advertising campaigns: Large formats for maximum visibility, XXL digital displays for greater immersion, DOOH networks for dynamic and targeted communication, and event solutions to create unique experiences
Extime JCDecaux Airport supports you in executing your campaign with dedicated experts who simplify the process of purchasing airport media.